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HITCH

WILL SMITH plays Alex "Hitch” Hitchens, New York's most successful date doctor, who orchestrates his clients' first three dates so they can win the women of their dreams.

Since launching his entertainment career in the late 1980's, Smith has recorded multi-platinum selling records, starred on a hit television comedy series, become one of the film world's most sought after leading men, been nominated for an Academy Award® and, recently, has turned to producing.

Smith serves as executive producer (along with his wife, Jada Pinkett Smith) on "All of Us,” a comedy series for UPN, which is in its second season. It is about blended families and loosely based on the couple's own experiences.

Smith recently starred in the hit sci-fi action thriller I, Robot and lent his vocal talents to the animated hit comedy Shark Tale.

Smith's other recent film credits include Bad Boys II and Men in Black™ II, both of which were successful follow-ups to the smash-hit originals that established him as a superstar. He received an Academy Award® nomination for Ali, in which he portrayed the legendary boxer/activist. Smith's performance in The Legend of Bagger Vance, directed by Robert Redford, earned him an NAACP Award nomination for Best Actor. He also starred in the box office hit Wild, Wild West and wrote the film's theme song, which sold a million copies and helped the soundtrack go platinum. He previously won a Grammy for his title song to Men in Black. Smith thrilled audiences in the suspenseful Enemy of the State and the blockbuster Independence Day.

His box office strength propelled him from NATO/ShoWest's "Male Star of Tomorrow" in 1995 and to "Male Star of the Year” in 2002. In addition, he won the International Box Office Achievement Award in 1997 and was named "1999 Entertainer of the Year" by the NAACP Image Awards.

His other film work includes Six Degrees of Separation, Made in America, and Where the Day Takes You.

A legendary music sensation, Smith made his first record as a high school senior and subsequently embarked on a rap career with friend Jeff Townes. DJ Jazzy Jeff and the Fresh Prince recorded several platinum and multi-platinum albums, winning two Grammys and three American Music Awards. Smith's first solo album, Big Willie Style, has sold 8 million copies. His album Willennium and the featured single Will2K went double platinum.

Smith made his transition into television as the star of "The Fresh Prince of Bel Air," a sitcom created for him by Quincy Jones and for which he was nominated for two Golden Globe awards. The hit NBC series wrapped its sixth and final season in 1996 and continues to be a popular attraction in syndication.

Smith is partnered with James Lassiter in Overbrook Entertainment.

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