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An Idea Takes Shape
For screenwriter Bill Kelly, the idea that became ENCHANTED literally started out in the land of make-believe, with the idea of a wide-eyed, innocent character—and setting her loose in a modern, cynical world. Kelly states, "It was sort of a ‘What if?' idea. We kept working on it, but we were having trouble in terms of making that character believable. And then, one day, we decided that it'd be a lot easier if she was essentially this animated character…and that's how we came up with this idea.” The spec script of ENCHANTED landed with producers Barry Josephson and Barry Sonnenfeld. Josephson comments, "It started with a spec screenplay by Bill Kelly, who did a fabulous job creating this world—bringing this Disney fairytale princess from hand-drawn animation into live action. That's what really intrigued me.”

Along the way, ENCHANTED attracted the interest of Disney director Kevin Lima, who had helmed such diverse projects as "A Goofy Movie,” "102 Dalmatians” and "Tarzan.” These successful films showed that Lima was not only a lifetime fan of the genre, but also someone who could "play” with the classic sensibility of the material without losing respect for it—respectful without a constraining reverence.

Soon Josephson and Lima met to discuss the project. Josephson notes, "From our first meeting, I knew Kevin had a great vision for the film and would bring a great input and perspective to the screenplay.” Says Lima: "I read the script and thought, ‘This is perfect for me…and I'm made for it! I started my career as an animator and designer, then continued on to become a director of animated features. I know this world in my heart and I love it.'”

The true vision of ENCHANTED came to life when Kevin came together with Bill Kelly and their chemistry made finding the perfect version of the story possible. One of Kevin's key contributions was the idea that the two worlds within the script—animated and real—could be combined even further, with the iconography of the fairytale existence being brought front and center and into a place, such as New York, where people don't often break into song or get to live happily ever after. Executive Producer Chris Chase notes, "I truly think only someone with Kevin's visualarts experience coupled with his understanding of the Disney heritage could have melded these worlds so naturally.”

It was the juxtaposition of worlds that kicked Lima's creative sensibilities into high gear. He comments, "The movie starts in the typical Disney animated world. I like to think of it as a can of condensed Disney, thick and compressed. You open it up and out come all of the Disney icons offered up in a 10-minute opening, after which the film really takes off. It's actually a live-action movie at heart. The characters from the animated opening become real people, and that transformation is really the core of the story. Things happen in Disney movies that don't happen in real life, and that's what the movie plays off of in a big way.”

"Working with Kevin Lima,” offers Bill Kelly, "made us really conscious of the fact that we wanted to make this an affectionate take on the Disney characters. We all have a fondness for the legacy and the history of Disney animation, and it was really taking those iconic characters, ideas and themes, and then colliding them—with all of their unapologetic innocence—with the cynicism of the modern world. That's what we were really striving for, while trying to find the balance where we wouldn't strain the cynicism.”

Lima picks up, "And how that cynicism sort of rubs against the innocent. I mean, Giselle comes into our world bright-eyed and full of innocence. She accepts everything as it is and embraces the joy of life. Her joy rubs off on almost every single person she comes into contact with…in effect, she enchants everyo

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